ROI is what every customer wants from a search marketing agency. It’s an easy thing to calculate if you’re doing PPC promotion. If your wealth is higher than your spend, PPC administration fees and cost of goods, then your client is getting a return on their expense. Although it’s easy to figure out ROI for PPC, the same cannot be said for SEO. we are providing SEO services have traditionally reported ROI in a mixture of ways. The most common approach to SEO ROI has been examining engine ranking. If a company can get a client to perform well in systemic SERPs, often times concentrating on a few of short-tail keywords, then they’ve done their job. Predestinately, that’s not accurately SEO ROI. Instead, it’s a trophy that may not be worth anything at all. The illusion of short-tail search terms is the supposition that it provides a return on investment. And we are working on the quality work for the ROI.